One-time purchase per period. No auto-renewal. Pay as you go.
An all-in-one content workflow from collection and analysis to ideation and creation
For individuals with occasional needs
For creators and operators doing ongoing content research, topic planning, and content creation
¥99 per quarter
Everything in Free, plus:
Includes 400 credits for:
For brands, MCNs, agencies, and multi-person content teams
¥268 per quarter
Everything in Personal, plus:
Includes 1500 shared team credits for:
From content collection and material processing to AI research, creation, and team collaboration — see the complete MediaClaw workflow
| Feature | Free | Personal | Team | Notes |
|---|---|---|---|---|
Bring Content Back: Collect, Download, Filter, and Extract Move from saving individual posts to building datasets, surfacing high-value content, and turning video and images into analyzable text | ||||
Single-item collection See one valuable item and save it completely | ||||
| Deep single-post collection | Collect the title, body, creator, and engagement data for high-value posts | |||
| Single-post comments and leads | Save comments, user profiles, and potential lead information | |||
| Watermark-free media downloads | Download images, video, audio, and covers for archiving and creative reference | |||
Build datasets in batches Expand from one post to a body of research samples | ||||
| Batch creator-profile collection | Basic list | Full support | Full support | Pull a benchmark account's content history and engagement performance |
| Batch keyword-search collection | Basic list | Full support | Full support | Build content datasets around niches, products, and audience needs |
| Batch detail enrichment | Complete text, tags, engagement, and media; up to 300 items per run with deduplication and batched progress saves | |||
| Batch comment collection | Collect comments, user information, and linked post data at scale | |||
Clean and filter Find the material worth studying in large content and comment datasets | ||||
| Publish-time, location, and engagement filters | Sort and filter by time, location, likes, comments, and saves | |||
| Low-follower viral post filtering | Find standout content from smaller accounts that is easier to learn from | |||
| High-intent lead filtering | Identify pricing questions, link requests, consultations, and partnership intent | |||
Extract material Turn video and images into text that can be read, searched, and analyzed | ||||
| Video transcript extraction | Uses credits | Shared credits | Extract timestamped spoken text for faster reading and video breakdowns | |
| Image text and OCR extraction | Uses credits | Shared credits | Extract text from image posts, posters, and screenshots | |
Research Content Deeply: Niches, Benchmarks, Ideas, and Creation Assess opportunities, study accounts and viral posts, save reusable ideas and styles, then create image-post copy or video scripts | ||||
Find a direction Use trends, search demand, and audience feedback to find content directions worth pursuing | ||||
| Niche opportunity assessment | Uses credits | Shared credits | Analyze demand, competition, and topic distribution to judge whether a direction is worth pursuing | |
| Long-tail demand analysis | Uses credits | Shared credits | Expand search suggestions and group demand to uncover underserved topics | |
| Keyword sentiment scan | Uses credits | Shared credits | Analyze trends, needs, sentiment risks, product signals, and recommended actions | |
Research benchmarks Find benchmark accounts, study recurring patterns, break down viral posts, and track what changes | ||||
| Automatic benchmark discovery | Uses credits | Shared credits | Find accounts that repeatedly produce high-performing content in the current niche | |
| Account breakdowns | Uses credits | Shared credits | Analyze positioning, topic choices, structure, and expression patterns to produce actionable ideas | |
| Viral post breakdowns | Uses credits | Shared credits | Analyze a post's structure and expression, then generate multiple related ideas | |
| Account monitoring and follow-up digests | Uses credits | Shared credits | Track benchmark publishing activity and send follow-up digests | |
Save ideas and styles Turn research findings into reusable topics and creation rules | ||||
| Idea library | Save ideas produced by research and breakdowns as an actionable content backlog | |||
| Creation styles | Save account breakdowns as reusable positioning, structure, and expression rules | |||
Create image-post copy and video scripts Generate editable content from research findings, target ideas, and specified styles | ||||
| Image-post content creation | Uses credits | Shared credits | Generate image-post copy from research findings, a target idea, and a specified style | |
| Video script creation | Uses credits | Shared credits | Generate spoken-video copy or scripts from research findings and a specified style | |
Data Ownership and Team Collaboration Export or sync data into your own tools for ongoing individual and team use | ||||
| CSV and Markdown export | Export structured data and content text into your spreadsheets, knowledge bases, and AI tools | |||
| Lark Base sync, collaboration, and AI templates | Shared base | Sync data to Lark and process it with AI templates; datasets over 500 items are automatically segmented | ||
| Simultaneous online devices | 1 | 1 | 3 | Free and Personal suit individual use; Team supports multi-device collaboration |
Bring Content Back: Collect, Download, Filter, and Extract
Move from saving individual posts to building datasets, surfacing high-value content, and turning video and images into analyzable text
Single-item collection
See one valuable item and save it completely
Build datasets in batches
Expand from one post to a body of research samples
Clean and filter
Find the material worth studying in large content and comment datasets
Extract material
Turn video and images into text that can be read, searched, and analyzed
Research Content Deeply: Niches, Benchmarks, Ideas, and Creation
Assess opportunities, study accounts and viral posts, save reusable ideas and styles, then create image-post copy or video scripts
Find a direction
Use trends, search demand, and audience feedback to find content directions worth pursuing
Research benchmarks
Find benchmark accounts, study recurring patterns, break down viral posts, and track what changes
Save ideas and styles
Turn research findings into reusable topics and creation rules
Create image-post copy and video scripts
Generate editable content from research findings, target ideas, and specified styles
Data Ownership and Team Collaboration
Export or sync data into your own tools for ongoing individual and team use
Run the workflow once and you'll know whether it's worth ¥24 a month.
